Plexal is a services-oriented workspace, designed for innovators that brings together startups, SMEs, enterprises and academics to create solutions that improve lives. It’s where ideas are tested, developed and turned into scalable businesses.
Our challenge was to create an international brand that met a range of strict criteria, whilst also representing the amazing tech-infused network they sought to create. What started with a brand name, quickly turned into an internal agency relationship and our involvement in creating everything from event video and motion graphics, through website design to innovative pop-up brochures.
The outcome has been an influx in new members from diverse tech backgrounds resulting in a innovation hub that fosters creative thinking and is dedicated to pioneering new technologies.